Rogers State University has named Kenny Day as the new director of communications and marketing.
A Broken Arrow native, Day comes to RSU with a background of more than 20 years’ experience in communications, marketing, and public relations.
Day previously worked as chief operations officer and vice president of media and marketing at faithHighway in Tulsa (1999-2008), director of marketing and communications at Northeast Technology Center in Pryor (2009-14), and most recently, as director of marketing and communications at Oklahoma Baptist University in Shawnee (2014-22).
In addition to his decades working in communications and marketing, Day brings with him a vision of collaboration and a desire to refine and improve upon the university’s outreach.
“Teamwork is something I greatly value, so I look forward to getting to know my colleagues. I hope that my experience will benefit our team and our campus, as we continue the great work that is already underway and establish strategies to do some new things that we haven’t been able to do in the past,” he said. “We will be looking for opportunities to market the university in some new and even more effective ways, with an emphasis on prospective students and their families.”
During his tenure at OBU, marketing was a key aspect of Day’s regular duties.
While there, he wrote news and feature stories, social media posts, magazine content and admissions marketing content. He also wrote copy for marketing and advertising campaigns, supervised web content, served as administrator of the university’s main social media accounts, managed work by the university’s videographer and photographer, and handled media relations for the university, including serving as the media spokesperson and on-air presence for the university with the media during crisis situations.
“We are extremely fortunate to have Kenny lead our communications and marketing efforts,” said Steve Valencia, RSU vice president for development. “He brings significant experience and a track record of success to RSU, with significant expertise in the digital realm. Through his leadership, our communications and marketing team will play a pivotal role in the success of our new strategic enrollment management plan.”
Day holds a Bachelor of Arts in journalism with an advertising emphasis from the University of Oklahoma, and a Master of Theological Studies from Southwestern Baptist Theological Seminary. He also took classes toward a Doctor of Philosophy in higher education administration at Liberty University in Lynchburg, Virginia.
Even though he’s just getting started, Day said he’s ready to “roll up his sleeves, get to work and see what his team can accomplish together.”
“I’m beyond excited to lead the communications and marketing team at RSU, and I’m humbled by the trust the university has placed in me,” he said. “We have a talented, experienced communications team and I’m excited to come alongside my colleagues as we work together to tell the university’s story. I’m also extremely grateful for the warm welcome I have received into the Rogers State University family. RSU is a special place and I’m thrilled to be a part of the exciting things happening here.”
Day is married to wife, Jana, who is a licensed marriage and family therapist at Jenks Public Schools.
The couple has two children, Emily, a junior at OBU, who majors in vocal music education, and a son, Tyler, who is a junior at Broken Arrow High School.
RSU’s Communications and Marketing Department protects, advances and manages the university’s brand image, supports and advances the university’s mission and strategic plan through the effective use of marketing and communication strategies, maintains clear and open communication channels with all university constituencies, provides marketing and communications leadership and support for student recruitment and fundraising, and maintains clear, open, and proactive relationships with all media outlets.